Reciprocity, commitment/consistency, social proof, authority, liking and scarcity are the Cialdini's Six Principles of Influence. With these principles, Cialdini aimed at providing value to the listeners, making certain aspect socially acceptable and using the element of likeliness or authority along with the threat of not getting something as the prominent considerations for making the individuals do as they have previously said.
Diagrams
Originated from/Coined by
Dr. Robert B. Cialdini
Further Reading/ References
https://conversionxl.com/blog/cialdinis-principles-persuasion/
https://www.influenceatwork.com/principles-of-persuasion/
https://conceptually.org/concepts/6-principles-of-influence/